Ahimsa

BRANDING CAMPAIGN

Ahimsa Campaign fights for the study of Hinduism to be taught as a subject alongside other religions to expand and broaden the child's mindset. Ahimsa offers schools the correct and accurate resources for Hinduism to be taught in schools.

Unbenched Football Campaign (UBFC)

BRANDING UI/UX CAMPAIGN

UBFC is a football campaign, which supports footballers who have been turned down and rejected by professional academies. The aim is to engage with players who have mentally suffered from rejection on a deeper level.

By getting players back into the game but getting rid of the pressure that comes from playing to impress an academy. The UBFC app concept proposes a way for players to connect with one another and to share their experiences of the game and how they have been impacted by football both on and off the pitch. The app can also be used for informative purposes.

True Foxes Google Typoetry Activism

BRANDING UI/UX CAMPAIGN

The brief was to focus on an issue which is related to climate change, find and reinforce the meaning of a poem which is related to the issue. The problem found in this case was some foxes around the world were being endangered because of global warming and the climate change is causing them to die from starvation.

My response to this was to create a local campaign targeted at a local audience from Leicester City. This campaign focusses specifically on Leicester's connection to foxes and puts some truth to it.