Diana de Sousa
“Spread your little wings and fly away.”
Hey, I am Diana!
To best describe myself, I usually say I’m a walking collage of every human interaction I've ever had. Every person I’ve met, whether it was a personal or professional connection, a fleeting encounter or a lifelong friendship, has added a little piece to the puzzle that is me as person and as a designer. It’s all about those random, wonderful, and sometimes awkward human connections and interactions that make life so interesting.
A fictional design campaign for World Vision to stop FGM in African countries and protect young girls from this procedure by advertising World Vision’s “sponsor a child” program. This project includes 3 posters, a booklet to inform people on subject and social media approach.
![SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_02_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/06674855-65b0-423f-a2ab-0da7a5c92cb9/SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_02_Diana+Oliveira+de+So.jpg)
![SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_03_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/6dd9f3a4-8b77-4e15-acaf-595b3a5bbae2/SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_03_Diana+Oliveira+de+So.jpg)
![SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_04_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/51624b65-8d37-428f-8b6d-ee293ebb23e7/SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_04_Diana+Oliveira+de+So.jpg)
![SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_05_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/ddf0830a-848d-471c-bcc8-c9b0c0d4f1b5/SOUSA_01_WHATWASCUTWILLNOTGROWAGAIN_05_Diana+Oliveira+de+So.jpg)
A campaign for Durex that aims to break double standards and a barrier to sexual freedom. Men and women are still judged differently for the same sexual behaviour. Even now only 3% of women carry a condom. A few decades ago, in barbers, men used to be asked “would you like something for the weekend, sir?” and that’s how easy it was for men to have access to condoms. So why is there still a stigma against women who are prepared for safe sex? So Durex asks you: Would you like something for the weekend, madam?
![SOUSA_02_WOULDYOULIKESOMETHINGFORTHEWEEKENDMA 3_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/0373575b-dbeb-431f-8d2e-b4ca95fe229c/SOUSA_02_WOULDYOULIKESOMETHINGFORTHEWEEKENDMA+3_Diana+Oliveira+de+So.jpg)
![SOUSA_02_WOULDYOULIKESOMETHINGFORTHEWEEKENDMA 4_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/69d51dff-c32d-4c33-a096-ea78c9b2f41e/SOUSA_02_WOULDYOULIKESOMETHINGFORTHEWEEKENDMA+4_Diana+Oliveira+de+So.jpg)
![SOUSA_02_WOULDYOULIKESOMETHINGFORTHEWEEKENDMA_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/d0c3565f-1ece-44ce-8a9f-c1506708eb45/SOUSA_02_WOULDYOULIKESOMETHINGFORTHEWEEKENDMA_Diana+Oliveira+de+So.jpg)
Sip With Purpose
"Sip with Purpose" is not just your average café chain. It's a beacon of community empowerment and compassion. At its core, it operates as a zero-profit enterprise, meaning every sip of coffee or bite of pastry contributes to a cause greater than mere profit margins. Sip with Purpose isn't just about serving delicious treats; it's about serving humanity with every cup.
![SOUSA_03_SIPWITHPURPOSE_04_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/83be4141-be9f-46ff-aaac-981528850978/SOUSA_03_SIPWITHPURPOSE_04_Diana+Oliveira+de+So.jpg)
![SOUSA_03_SIPWITHPURPOSE_02_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/399f6a71-b31c-4dd6-bd98-d09f35548215/SOUSA_03_SIPWITHPURPOSE_02_Diana+Oliveira+de+So.jpg)
![SOUSA_03_SIPWITHPURPOSE_03_Diana Oliveira de So.jpg](https://images.squarespace-cdn.com/content/v1/6467a0ca30fe635040a3111f/ba5bbde2-2d98-49af-adb9-13bc05fa6673/SOUSA_03_SIPWITHPURPOSE_03_Diana+Oliveira+de+So.jpg)